In the last decade the Production Expert blogs have become some of the most visited music and post production websites on the web. It began with Pro Tools Expert, which has become the number one independent Pro Tools user site in the world and expanded to cover other popular DAWs like Logic Pro and Studio One. All the Expert sites are unique in offering tips, tricks, online video tutorials and news in one single source. Our fans range from beginners right through to Grammy winning producers.
The Production Expert team are first and foremost professionals working daily in music and post-production. Our content is informed by a team who are practitioners, meaning our tutorials are devised to help those working in real-world scenarios.
Product evaluation also benefits from this experience ensuring that when products are tested, they meet the needs of those working in studios every day. As a partner, you can be assured that our team understand your audience well.
The Production Expert site has brought together all of our expert knowledge of Pro Tools, Logic Pro and Studio One and combined it with more general music and post-production content.
This layout means our readers can choose what to read and what to ignore without missing out on other content. This makes it easier for us to share content with the right audience fast. Unlike many media outlets and publications we’re not generalists who dabble in specifics but experts who understand that at times some content transcends a specific audience.
This new simpler approach has seen an increase in traffic of around 20% since July 2018.
627K+ Page Views per month
537K+ Unique Visits per month
Our success in helping brands engage is built on a unique model that partners with you rather than simply sells you ads. We work to get you and your products in front of the right audience and then help them discover them in our own unique style.
Over 6 million visits per year, with over 40% of our visitors spending over 5 minutes per visit.
Our YouTube channel features more than 6500 videos, watched over a staggering 30 million times by more than 140,000 subscribers.
Over 289,000 Facebook fans across our Facebook fan pages.
Over 40,000 Twitter fans.
Over 6,800 LinkedIn members in our professional group.
A Production Expert podcast with over 20,000 listeners per week.
Our Email news has over 90,000 subscribers with an average open rate of 22.3% compared to an industry average of 12.6%. Clicks are equally impressive with a list rate of 3.5% compared to an industry average of 1.4%.
We generate interesting content that leads to a regular response.
This has been achieved by offering a constant stream of high quality, up-to-date, informative content, content that attracts new visitors and retains existing ones. All our teams are highly respected members of the recording community and advise many brands on their future product development.
Bottom line, if you want to talk to Pro Audio, Pro Tools, Studio One, Logic Pro fans then we are the site to help you get to them.
Anyone can sell you an advert, but we don’t do that, we want to create a relationship with you to ensure you get the right exposure on our site that leads to a real return on investment and creates you loyal customers.
“Production Expert proved to be an invaluable partner to us when we launched our Fresh Air plugin last year. Their detailed, hands-on product reviews and reach helped introduce our products to thousands of music producers.”
Sagar Jethani, VP Marketing, Slate
“It's always a pleasure to work with Pro Tools Expert. Their proactivity and inclination to always produce quality content has made it very easy for Arturia to communicate efficiently to producers on a wide array of products and updates.”
Arnaud Dalier-Lamon, Marketing & Press Relations Coordinator, Arturia
“The highly knowledgeable and experienced Pro Tools Expert team did a fantastic job helping us to launch VocAlign Ultra. Their understanding of the product and ability to clearly communicate its benefits significantly contributed to our most successful product release ever.”
Joel Heatley, Marketing Director, SynchroArts
“LiquidSonics has worked successfully with Production Expert for over five years now. Initially in a limited capacity around product releases to quickly pull eyes onto products during launch, but in the last few years we have been able to expand the breadth of our work with the Experts to cover many more opportunities to connect with musicians throughout the yearly cycle. This has become possible as our portfolio has widened and our understanding of what the Experts can do with us has matured.
By working with a range of knowledgable content creators on the Experts staff we can show and explain how LiquidSonics reverbs are beneficial to producers working in all sectors of the industry and to any budget which is essential to our marketing strategy of connecting every producer with the reverb they need to deliver an outstanding mix.”
Matt Hill, Founder, LiquidSonics
“Production Expert is a long-trusted media partner of ours whose popularity and credibility in the industry is evident in its rapid expansion through the years. From the perspective of a manufacturer, we especially appreciate the objectivity and depth of their content — we always know readers are getting the straight story, and we get great feedback, too. For the past decade, PE has helped us share our stories and bring our products to market and we look forward to the next decade of news and insights.”
Melissa Misicka, Senior Director of Brand Marketing, iZotope
"Production Expert have in my opinion always been one of the more progressive companies covering pro audio. Not only great editorial writers, but early adopters of new marketing practices and always striving to deliver maximum value and ROI to their partners. During the launch of our EVO by Audient brand and the subsequent interface range, PE played a vital role in helping us communicate our product proposition in a thoughtful and engaging way. They have been and will continue to be an important partner in our holistic marketing strategy going forward."
Andrew Allen, Marketing Director, Audient
“Occasionally in the world of business and people, you come across a true gem of both worlds. Russ and Pro Tools Expert is just that. With impeccable commentary that always resonates true and has the best intentions for both their readers and the industry, Russ’ vision has come to fruition. I’m honored that Groove3 has been able to partner with PTE over the years and I’m personally honored to call Russ a friend. Onwards and upwards PTE!”
Asa Doyle, CEO Groove 3
“Pro Tools Expert has been an integral part of our annual marketing activities and a reliable business partner for several years now. Especially in pandemic times they established themselves as a valuable source of ideas. When we launched new products during those challenging times Pro Tools Expert helped to bring those to market and where an important and key partner to help to roll out the news properly.”
Kerstin Mischke, International Sales & Marketing, EVE Audio
“Launch has gone really well thanks. Best in our history! Your feature was a big part of that.”
Giles Farley, Sales & Marketing Director, Sonnox
“We look to Pro Tools Expert as one of the industry’s leading authorities and regularly share your blogs and videos with the Waves audience.”
Udi Henis, Waves International Marketing
“Pro Tools Expert lives up to their name every day and is my go to site for Pro Tools info, great audio tips and tricks. Keep up the good work!”
Gary Noble, Grammy Nominated Producer/Mixer
“Pro Tools Experts has become our #1 channel for everything Pro Tools and we love getting inspired by the creative and productivity enhancing posts!”
Nir Averbuch, Sound Radix Ltd
“Reading your blog is a part of my morning routine (as I try to turn my brain on with some coffee) and I consistently find it both entertaining AND educational. Plus, I can always trust you guys to cut through all of the hype and marketing hoopla and bring us the truth around new products, updates and all of the other stuff that makes me want to pull my hair (what’s left of it) out. Thank you for giving a community of like-minded audio professionals a virtual place to call home. Keep up the amazing work!”
Ryan Gruss, Loop Loft
If you want to know more about working with us to get your high quality products and services to our loyal fans then click here