Avid has teamed up with Hal Leonard LLC, to bring Avid's creative tools like Pro Tools, Sibelius and Media Composer to thousands of music retailers and online music stores, making it easier to buy Avid's products.
Who Is Hal Leonard?
Hal Leonard is the world's largest music print publisher with publications for learning virtually every instrument imaginable. They are developing eBooks, digital sheet music, apps and operate many popular websites including SheetMusicDirect and GuitarInstructor.com for online guitar lessons and tab. With its catalog of more than 220,000 available titles, Hal Leonard represents many of the world's best known and most respected publishers, artists, songwriters, arrangers and musical instrument manufacturers. Larry Morton, Hal Leonard’s President told us...
As an experienced distributor of Avid products, we believe this agreement gives us a lot of growth potential that will allow us to tap into new markets. Our goal is to bring an expanded product mix to a wider dealer base and, with Avid, we can offer them the industry’s best and most widely used solutions. We’ve succeeded in the recording category with Pro Tools, and now we’re pursuing video and other areas that present an opportunity for us to diversify and use our strengths in distributing products seamlessly while giving great service to retailers.
5 Year Agreement
Avid and Hal Leonard have entered into a new five-year agreement that puts Avid's products into Hal Leonard’s large network of resellers in the Americas, Australia, New Zealand and selected countries in EMEA. Its products are sold in more than 65 countries throughout the world through Hal Leonard offices and a large network of distributors. For example, the company markets to more than 7,500 music stores in the United States and Canada. Jeff Rosica, CEO & President at Avid explains...
Avid is excited to become even more thoroughly represented through Hal Leonard to get our creative software tools and solutions into the hands of more musicians, composers, producers, engineers and others to help them achieve their best work in the studio and on stage. Our companies have enjoyed a longstanding collaboration, with Avid’s popular products for the creative community being perfectly complemented by Hal Leonard’s global reach and prominence. While this expanded relationship opens up new opportunities for both companies, in particular for Avid this new long-term agreement largely underscores the opportunity with our creative software suite and subscription offerings, which will contribute to further growth of Avid’s recurring revenue stream beginning in the third quarter of 2018.
Pro Tools In Your Local Music Shop
We always recommend it is best to go to your local music store or retailer to try stuff out. Now with this deal, it should be possible to go in ad check out Avid's products in so many more music shops and retailers around the world.
iZotope And Audient Join In
Our sales team is stoked to offer our dealers products from these industry leaders. The time is right for us to widen our selection as our software and audio sales grow. The consumers are everywhere - every channel, every space, and they understand the application of a great plug-in or hi-end interface and how it can impact your sound. It's a great time to be a music dealer selling audio.
Hal Leonard's agreement with iZotope covers 7,500 music stores in the United States and Canada. Their agreement with Audient is for the United States.