Throughout last month, each week Soundtoys during their Give a Little, Get a Little holiday promotion, offered a different plug-in and gave customers the opportunity to name their own price with 100 percent of the proceeds being donated to charity. Thousands of producers, engineers and recording artists participated, raising $220,218 to benefit the Migrant Offshore Aid Station (MOAS) to help save lives of refugees and asylum seekers at sea.
Its not the first time Soundtoys has done something charitable, but this one has been by far the most successful. Ken Bogdanowicz, founder, CEO and lead designer of Soundtoys told us...
Though we are headquartered in Burlington, Vermont, USA, our users are international. As the leader of a rapidly growing, and global company, it’s important to me that we demonstrate generosity and compassion worldwide. Soundtoys paid for all the expenses of the campaign, and 100 percent of the proceeds were donated to MOAS, an independent, non-governmental, search and rescue organisation that saves lives on the world’s deadliest migrant routes. Since their inception, MOAS has rescued nearly 12,000 men, women and children fleeing violence and oppression and we wanted to respond to the ongoing humanitarian crisis brought about by war and unrest in the Middle East. We chose MOAS because it’s a humble, yet ambitious organization that is focused, direct and doesn’t discriminate. We believe our donation will truly make an impact. Most importantly, we share MOAS’ core belief: No one deserves to die at sea. We felt ‘Pay What You Wish’ was a powerful opportunity to give customers something they value and engage them in our philanthropic vision.
Soundtoys offered effects plug-ins Little Radiator, Little PrimalTap, Little MicroShift and Devil-Loc – each valued at $79 – for which thousands of customers made donations ranging from $1 to $10,000. MOAS founder Christopher Catrambone told us...
MOAS is very grateful to the team at Soundtoys and all their clients who, through their incredible efforts, have raised over $220,000 which will enable us to keep saving refugee families in desperate need for our assistance. We are deeply moved by the solidarity shown by Soundtoys throughout this initiative and would like to extend our thanks, and that of our beneficiaries, to them for their generosity and support. This is an example to be followed by other companies and organisations who can get together with their customers to provide hope and assistance where it is needed most.
What is MOAS?
MOAS is built on the belief that no one deserves to die at sea, and is dedicated to providing specialist assistance to those in distress using their search and rescue vessels, humanitarian drone capabilities, rescue launches and specialist team of rescuers and medics. MOAS is 100% privately funded, relying on the generosity and support of private citizens and organizations to help it keep its international operations in the Central Mediterranean, the Aegean and Southeast Asia afloat. With 91% of funding channeled directly into operations, MOAS’ supporters and donors continue to save lives with each contribution made.
If you contributed to this great campaign then we would like to add our thanks to.