The long awaited news is that they have refocussed their pricing policy and simplified the range. This is what they have announced on their Facebook page...
Lexicon has dramatically lowered prices on our plug-ins and made a few other moves to make the line less confusing.
First prices - we will compare “street prices”:
- PCM Total Bundle - Was $1999.95 - Now $999.95 - Save $1000!
- PCM Native Reverb - Was $1499.95 - Now $599.95 - Save $900!
- PCM Effects - Was $999.95 - Now $499.95 - Save $500!
- LXP Reverb - Was $499.95 - Now $199.95 - Save $300!
- MXP Reverb - Was $199.95 - Now $99.99 - Save $100
Given the dramatically lower prices some products have gone away. The unbundled PCM Reverbs and effects just no longer make sense with the lower bundle prices. The upgrade for PCM Reverb to Total Bundle has gone away as well.
I have just asked Lexicon about AAX, I said…
Shame there is no AAX. Can you confirm this is on the agenda please, as even at these prices, the idea that Lexicon will be unusable for Pro Tools users, once Pro Tools 11 comes in will colour people’s decision to invest in Lexicon.
They responded almost immediately saying…
AAX is on the roadmap, but cannot confirm timing yet
So it would look like an investment in Lexicon won’t be wasted for Pro Tools users.
Lexicon already getting complaints about the lack of upgrade paths especially from existing customers who paid the original higher prices. :(